Global Military IT, Data and Computing Market 2012-2022: Industry Analysis, Size, Share, Growth, Trends and Forecast Research Report


Albnay, NY (PRWEB) June 15, 2013

This report is the result of SDI’s extensive market and company research covering the global military IT, Data and Computing industry. It provides detailed analysis of both historic and forecast global industry values, factors influencing demand, the challenges faced by industry participants, analysis of the leading companies in the industry, and key news.

Introduction and Landscape

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Consumers Prefer Printed Catalogs for Holiday Shopping


(PRWEB) August 15, 2013

Smart retailors are banking on catalog printing to get higher ROI on their fall and holiday marketing campaigns. Unlike digital direct outreach methods, such as email, consumers treasure business catalogs; 58% of mail order recipients open catalogs immediately and 46% consider these print advertising materials extremely useful even when they’re unsolicited (ACMA 2012). Catalogs deliver impressive results for advertisers selling apparel, fashion accessories, electronics, gifts, toys, and luxury goods. Although these marketing tools are seen as ways to attract new customers, they’re actually ideal for bringing in repeat business from loyal customers.

Printed catalogs are a staple of many major retailers, such as Michael Kors, Urban Outfitters, Sharper Image, and Ikea. Online only ecommerce sites are quickly latching on to this trend as a way to boost internet sales. A 2010 SeeWhy/Nielson study of the top converting websites noted that 9 out of top 10 e-tailers publish catalogs as part of their offline promotions.

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